There was almost no innovation on this front. Last year, I predicted alt protein brands would have to improve their packaging to appeal to conscious consumers. And I think there will be a lot more where that’s coming from. If consumers want regen ingredients, then demand for entire regen meals is coming, not to mention ethically delivered and compostable packaged. Regenerative meal delivery is now a thing. I think thoughtful, ethical product selection and local (as in both locally made and locally owned) brands will change future convenience stores forever (the second part of this prediction is that we will do more and more of our grocery shopping from convenience stores). Not to make it sound like they are virtue signaling. Have you heard of Foxtrot? The Chicago-based company is revolutionising the corner store thanks to what might be the world’s best product curation in terms of ticking every millennial and Gen Z diversity and inclusion box- “plant-based first, 15% BIPOC, 20% local and 50% female owned”. Think: concierge grocery services, nutritionist-backed suggestions, chef-assisted recipes and more. Q-com is the beginning of a grocery tech revolution. But fast delivery and smarter logistics is only the entry point.
#Tictoc shop pro
Whether you’re pro (convenient, less wastage) or against (destroying neighbourhoods, labor exploitation), it’s hard to imagine any kind of reversal at this point. 1) Q-Com Grocery Wars Continueīut can I get my shopping in 5 mins, tho?! Quick commerce or Q-Com as the VC kids are calling it, is not going anywhere. (And long may that continue! What’s more important than food?!) But where’s the money going? And what other disruptions are coming? I dusted off my crystal ball to put together 2022 Alt Protein Trend Predictions, but beyond making industrial ag obsolete, here are more ten food trends I think are going to impact how we eat, how we grocery shop and how we cook. Investors too, are in the midst of a massive love affair with all things food. Tech has invaded eating in a big way, from meal delivery to social media to online shopping and there ain’t no turning back.
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